Profiles of Success

Business Owner, Education


As a special education teacher, Theresa loved teaching. But even with her master’s degree, the income left a lot to be desired, especially when she incurred daycare costs in order to work. With Frank’s background in traditional business (he is self-taught, with no formal education past the sixth grade), Theresa decided after eight years of teaching that it was time to stay home to raise the kids while supporting Frank in his business ventures.

In 1974, they founded a sign franchise business, which grew across the Southeast. Frank has received numerous awards and honors for his business savvy and his ability to help his peers take their businesses to new levels of success. He was named one of the Top 50 Businessmen in the U.S. and was honored by both the Charleston and South Carolina Chamber of Commerce as “Business Person of the Year.” He continues to advise and support business owners and upcoming entrepreneurs constantly, including many PPLSI business owners!

After opening a small chain of bookstores and later founding the graphic sign company franchise, the AuCoins learned a lot about traditional business. Although they loved what they accomplished, they found that being a traditional business owner demanded a lot — dealing with employees, overhead, rent, insurance, bookkeeping, marketing, worker’s comp, collections, etc. However, when they discovered PPLSI, they learned they could grow a business without the normal challenges and headaches they were familiar with.

Theresa and Frank have accomplished some of their longtime dreams and goals during the past few years. As a result of Theresa’s passion for everyone to be healthy and full of vitality, she became a certified nutritional counselor and holistic health practitioner. Theresa has a passion for sharing important truthful information on how to easily improve your health. What good is wealth if you don’t have your health? The AuCoins have hit the rank of Platinum 4, have earned the $400,000 Ring and are members of the Millionaire Club. They were honored to be featured in one of the segments of the Private Business Reception DVD, and Theresa was featured in the PPLSI magazine LIVE MORE. They believe there are BIG important keys to developing a large productive team. The number one key is the SKILL of learning to build for events. The number one COMMITMENT is consistent personal development. The number one ACTION is always planning your day the night before. The number one RESOURCE is the book Building an Empire by Brian Carruthers. The number one FOCUS is to constantly recruit and constantly Fast Start new associates. Following the proven system and sticking to these keys CONSISTENTLY allow the real magic to happen — and GROWTH is inevitable.

Frank and Theresa love spending time with their family — son and daughter-in-law, Bryant and Emily, their grandsons, Hayden and Jude, and also their daughter and son-in-law, Sharla and Michael, and all their children, including Skylar and Parker, and Theresa’s sister, Diana — and their close friends, particularly the late John Gardner and Elizabeth Gardner and their family. Now, partially retired, the AuCoin’s are loving life more than ever and they are VERY appreciative of both the strong advance and renewal incomes from PPLSI.

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